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Your Ultimate Guide for Chinese New Year (CNY) Gifts

Sat, 2025-01-04

Your Ultimate Guide for Chinese New Year (CNY) Gifts

  

 

  

Happy New Year, everyone!

As we step into 2025, we want to take a moment to thank you for an incredible 2024. Your unwavering support and feedback made all the difference, helping us achieve so many milestones over the past year. It’s been an exciting journey, and we’re thrilled for what’s ahead this year. 

But first, let’s talk about what’s just around the corner - Chinese New Year! With less than a month to go, we’ve been hard at work preparing for one of our favourite festive seasons. And trust us, you’re going to love what we have this year! Keep reading to find out more.

 

  

Hitting it strong this year with our interesting cookies flavours, starting with our signature item and all-time bestseller, the Ondeh Ondeh Cookies! Made with a pandan-infused dough baked into a light golden shine, it's fully filled with gula melaka coconut, bringing you a buttery and creamy coconut tart that's perfectly moist and not drying. They're packed into intricately designed festive tins of prosperity, luck, and longevity, perfect to gift to your loved ones this season.

  

 

  

Right up next are our selection of nostalgic classic treats, the Pineapple Pillows and Hae Bee Hiam cookies! You know the usual pineapple tarts? That one, but better! We know everyone loves the tart portion, so now its a whole pastry wrapped around a less sweet, premium Thai pineapple paste.

Also, try out our Hae Bee Hiam Cookies, made with umami shrimp and spicy sambal, it's a hit for those who want a spiced kick while binging on the free Hong Kong movies streamed during CNY.  

  

 

  

A must-try is our Pineapple Bak Kwa Cookies, featuring the most iconic CNY treats that we will always feast on - pineapple tarts and bak kwa! Taste fragrant chicken bak kwa bits inside a buttery cheesy pastry and less sweet pineapple paste. If you're a bak kwa lover, you can't miss out on this!

For something unique, try our new Shiitake Mushroom cookies, crunchy, full of earthy mushroom and a blend of spices. Even if you don't enjoy mushrooms, it's tasty and addictive as a regular snack.

Packed in miniature old-school biscuit tins, savour the exquisiteness of these snacks with luxurious motifs of imperial artistry.

Gifting? Or looking to buy more than just one?  

  

 

  

Take a look at our Divine Collection, a trio of our handpicked favourites - Ondeh Ondeh, Pineapple Bak Kwa, and Shiitake Mushroom. It comes with a bag to fulfil your gifting needs and is the perfect quantity to bring to your house visitations and festive gatherings! 

  

 

  

Another option would be our Heritage Collection, the classic goodies we all know, but with a Baker's Brew twist. Comprising of Ondeh Ondeh, Pineapple Pillows, and Hae Bee Hiam Cookies, it's a combination that will never go wrong. Looking to gift your client or guest a dedicated CNY treat? This is a set full of nostalgia and sincerity packed in a festive paper bag with longevity and prosperous motifs.

  

 

  

Experience the best of Singapore in this spread of cookies that is sure to leave a lasting impression, in our Imperial Collection! It's grand, prosperous, and ceremonious, perfect for gifting to someone special, or simply just get the whole set for your own enjoyment!

Indulge in the best of five worlds - because why have 3 when you can have 5? 

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